GBP Post Generator
Post drafts built from the business's real services, offers and tone.
Learn about GBP Post Generator
Research and audits
Find out who actually posts, and what it looks like
The post audit reads a profile's Updates tab and reports cadence and content types. Run it on the client and on the competitors, and the activity gap becomes a concrete finding instead of a hunch.
The problem
GBP posts are the chore everyone abandons. The profile launches with three enthusiastic posts, then silence. Whether that silence matters depends on the market: in some niches nobody posts, in others the top profiles post weekly. Without checking competitors, you cannot tell which market you are in.
How it works
1
Load the updates
Open the listing's Updates tab and scroll until at least 20 posts are loaded.
2
Run the post audit
The extension analyzes the loaded posts: recency, cadence and content types.
3
Compare and restart
Run the same audit on ranking competitors for context, and use the AI post generator to draft a realistic restart based on the business's actual services and offers.
Example findings
The kind of output this feature produces on a real profile:
FindingClient's last post: 11 months ago. Two of three top competitors posted this month.
FindingCompetitor posts weekly offers; the client has never posted an offer.
FindingMarket check: nobody in this niche posts, so posting is not the priority here.
Practical use cases
- Market calibration: check whether posting is actually a ranking-table stake in this niche.
- Client reporting: a dead Updates tab is an easy visual before-and-after.
- Content planning: competitor post themes reveal what the market talks about.
Who benefits
Agencies deciding where posting fits in a retainer, and owners wondering whether posts are worth the time in their market.
Related features
Review Audit
Response rates, unanswered reviews and reply priorities from the listing's own review tab.
Learn about Review AuditCompetitor Analysis
Capture ranking competitors and see exactly what they do that your client does not.
Learn about Competitor AnalysisPost Audit questions
Do GBP posts affect rankings?
Direct effects are debated; posts clearly affect conversion by making the profile look alive. AIFLB reports the activity facts and lets you weigh them against your market.
Why does the audit need loaded posts?
Like reviews, posts load as the tab scrolls. The audit analyzes what is present on the page.
Can AIFLB schedule posts?
No. It audits activity and drafts content; publishing happens in your Google account.
Put the Post Audit to work on a real profile.
Start free with the extension, or get the full workspace with the Founders license.
One-time payment. Free extension available. Built for local SEO professionals.